Monday, March 7, 2011

Sign, Sign everywhere a Sign...

My kids call me the sign Nazi. Being employed in Real Estate, I look at For Sale signs as I make my way around town and feel compelled to remark about them- bad logo, print is too small. Really, that agent might want to reconsider that picture...

The thing that bugs me the most is the sign that looks yellow and faded.  It makes the home listed look faded too.  Agents are telling sellers to spruce up the landscaping, wash the windows, keep the lawn trimmed or the snow shoveled and then they plop a faded ragged looking sign out front? If I were the seller, I would be very unhappy.  I would not want to look at that sign as I left and arrived home each day.

As a watcher of signs my reaction to the faded sign is "I bet that one has been on the market forever!"
The sign is supposed to be getting a buyers attention-positively and should be a reflection of the professional who will guide the sale.

So Realtors, sharpen up your marketing tools & Sellers, make sure your Realtor does!

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